Change is constant, but it doesn't have to be uncertain. Done correctly, strategic planning is change management. This session will go over the elements of a strong strategic plan and exercises attendees can take back to their workplaces for greater staff buy-in, input, and continual process improvement. These elements include: mission/vision/values, goals, audiences, strategies/tactics & timelines, measurable objectives and key messages. This session will also emphasize how change happens in the everyday - it is not enough to simply create the plan, you must operationalize it. We'll detail how to bring the plan into the daily work for better meetings, less distraction, and more flexibility to pivot when things aren't going as planned.
About the Speaker:
Amanda ReCupido has spent nearly two decades working with nonprofit clients to lead strategic planning efforts encompassing fundraising and communications, staff and board engagement, issues mitigation and more. Beyond work, she volunteers with her local library foundation, and is a published author with stories in anthologies and media outlets. Amanda is a public speaker, a frequent podcast guest, and has spoken at storytelling events including The Moth.
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